How To Fix A Leaky Sales Funnel: 7 Common Mistakes Businesses Make

The Problem With Sales Funnels That Don’t Work

You’ve invested in ads. Your website is live. You’re running campaigns on social media. Yet, the results aren’t what you expected. Leads drop off, sales don’t come in, and your budget feels wasted.

The issue may not be your product or service — it’s your sales funnel.

A sales funnel is designed to guide prospects from awareness to purchase and beyond. But when there are leaks in the funnel, potential customers slip away before they convert. In 2025, with ad costs rising and consumer attention spans shrinking, every leak hurts even more.

The good news? Most funnel problems come down to a few common mistakes. If you know what to look for, you can patch those leaks and turn your funnel into a growth engine.